Web Analytics Consultant (Oakville)

We are seeking a highly skilled and analytical Marketing Data Analytics Specialist to join our client's team. In this role, you will be a key contributor to our digital marketing efforts, focusing on the development and execution of data-driven strategies to measure and enhance campaign performance. You will take a holistic view of marketing data, transforming complex metrics into strategic insights that optimize audience engagement and product mix. This position requires a blend of advanced technical expertise in analytics platforms and the strategic insight necessary to influence business planning and drive innovative solutions. This is a hybrid role requiring the successful candidate to work onsite at our client's office in Oakville 3 days per week. Responsibilities

Lead the development, execution, and distribution of various marketing and campaign scorecards to ensure the effectiveness of all initiatives. Produce timely return on investment (ROI) and post-mortem analyses f...

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