Tiktok Shop B2b Marketing Manager – Case & Content Strategy

Employment Type: Regular

• Case Study Development
  • Identify high‑potential success cases across categories (e.G., beauty, FMCG, fashion).
  • Transform complex business results into clear, compelling, and data‑driven stories.
  • Develop structured case studies (playbooks, success frameworks, best practices).
• Content Strategy & Distribution
  • Build a scalable content strategy targeting B2B audiences (brands, sellers, partners).
  • Distribute content across multiple channels: industry media, social platforms (LinkedIn, etc.), events, webinars, and offline activations.
  • Ensure consistent messaging and positioning of TikTok Shop’s value proposition.
• Merchant Acquisition Enablement
  • Use content and success cases to support seller acquisition and onboarding.
  • Collaborate with BD and AM teams to create tailored narratives for key prospects.
  • Develop pitch materials,...

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