SEO EXECUTIVE

Job description

1. Keyword Research & Strategy
o Conduct thorough keyword research to identify high-value keywords that align
with the business’s target audience and objectives.
o Use keyword research tools (e.g., Google Keyword Planner, SEMrush, Ahrefs) to
uncover keywords with high search volume and low competition.
o Develop and implement targeted SEO strategies based on keyword analysis.

2. On-Page SEO Optimization
o Optimize website content, metadata (title tags, meta descriptions, headers), and
URLs to enhance visibility and relevance for target keywords.
o Ensure proper internal linking structure, image alt text, and optimization for user
experience (UX) and mobile responsiveness.
o Conduct regular site audits to identify and fix on-page issues such as broken links,
duplicate content, and site speed optimization.