Senior Manager, Marketing Planning [9 Month Contract]

Scotiabank
📍 Toronto, Ontario, Canada 💼 Full-time 🕒 Posted March 23, 2026

Job Description

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In this role you will:


Marketing Planning: 

  • With Director, sets and refines annual and quarterly marketing plans for assigned portfolio

  • Collaborates closely with Marketing’s Customer Journey management groups to plan and execute customer driven action plans and marketing programs. 

  • Monitors consumer sentiment, market conditions, competitive activity, and short-term-demand opportunity on an ongoing basis to increase agility of planning processes and flexibility of budget deployment. 

  • Collaborates with Payments and Digital Adoptions Business Line teams to plan and execute Bank-wide level action plans and marketing programs. 

  • Accountable for a customer-centric team that acquires, analyzes, and leverages insights drawn from market research and data analysis to establish the strategic direction of benefit-led campaign briefs. 

  • Contributes in plans and briefs a deep understanding of...
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    Job Details

    • Location Toronto, Ontario
    • Job Type Full-time
    • Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    • Posted Date March 23, 2026
    • Application Deadline May 02, 2026