Senior CRM Manager (m/f/d)

• Legal Entity: Sixt Research Development Services, Lda.

Company Description

Job Description

At SIXT, we are rethinking how CRM works from the ground up — moving from manually operated campaigns toward an AI-powered agent network that handles segmentation, content, personalization, and orchestration autonomously. We are at the beginning of this journey, and we are looking for people who want to help build it. As (Senior) CRM Manager based in Lisbon, you will be part of a CRM team split between Lisbon and Munich and carry two distinct ownerships: you help build and evolve the agent infrastructure that powers CRM across the entire team, and you own the strategy and commercial results for a specific customer segment or goal. This is a role for someone who understands customers and numbers deeply, and who has the operational curiosity and AI drive to turn that understanding into systems that work without you in the loop. Sound like your kind of c...

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