Senior Brand Manager

Abbott
📍 Shanghai, China, China 💼 Full-time 🕒 Posted March 02, 2026

Job Description

**Major Responsibilities/Activities:**



**_Marketing Planning_**



+ Conduct joint field calls with sales team to provide assistance, analyze customer needs, market trends and competitive information

+ Create and develop marketing words, programs, and tools that are targeted to the achievement of plan sales and margin goals

+ Complete preliminary and final marketing portfolio planning and budget, consult and coordinate to ensure the effective execution regionally

+ Work with Medical team and other cross functions to create and develop the marketing materials including evidence-based messages, clinical tools, product slides, handbook, etc

+ Prepare realistic & achievable objectives, strategies, tactics plan and sales forecast for the responsible product



**_Product/_** **_Project_** **_Management_**



+ Understand and Implement the brand strategies of the assigned products based ...

Ready to Apply?

Submit your application today and join our talented team at Abbott.

Submit Application

Job Details

  • Location Shanghai, China
  • Job Type Full-time
  • Category other-general
  • Posted Date March 02, 2026
  • Application Deadline April 04, 2026