Retail Marketing Manager

Reference: 10898 SJ Consultant: Sone Johnson Job Description:

Non-GLA Revenue Generation (Commercial Mandate)

• Target: Achieve a revenue target of 200% of the cost of employment through alternative revenue streams.
• Exhibitions & Court Hire: Sell floor space in common areas to external exhibitors, vehicle displays, and pop-up kiosks.
• Media Sales: Monetize static and digital advertising assets (posters, lift branding, digital screens, parking booms).
• Sponsorships: Secure paid sponsorships for center events and activations.
• Vending & Promotions: Manage vending machine contracts and promotional leafleting permits.
• Leasing deals which don’t occupy traditional GLA: Examples include using unused parking bays as storage for tenants; cellphone mast revenue; Wi-Fi providers which sell connectivity, etc.

Events, Activations & Exhibitions

• Conceptualize an...

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