Product Marketing Manager

Job Description :

Reporting to: Commercial Manager •Coordinates new product development, line extensions, market development and product launches •Monitor sales performance and provide post-mortem report for new product / program launches •Assist to execute product annual marketing plan •Works with necessary functional groups to ensure the proper implementation of marketing plan (e.g. sales, pricing, promotion & distribution programs •Coordinates to conduct Voice of Customer to improve customer understanding in order to identify new product opportunities and gaps •Tracks, monitors monthly sales performance for individual products assigned and submit recommendations for growth •Coordinates implementation of all promotion campaign details and special projects •Tracks and reports promotional activities; coordinates analysis details for file records and planning •Assists with coordination of special department projects: •Benchmark studies, focus groups & related...

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