Product Development Manager

WildBrain
📍 Shanghai, Shanghai, China 💼 full-time 🕒 Posted July 01, 2026

Job Description

Job Description

What You Will Do:

  • Own product development strategy for assigned IPs/categories in China, translating franchise priorities into licensee 12–24 month hardlines product line plans, assortments, and seasonal drops.
  • Lead end-to-end hardlines development from concept/brief to mass production: ideation, costing, CMF direction, prototyping, factory sampling, packaging, and production sign-off.
  • Establish and run a clear stage-gate process, ensuring on-time milestones, risk management, and stakeholder approvals (brand, legal, compliance, manufacturing, retail).
  • Collaborate Across Teams: Work closely with commercial, marketing, and product development teams to translate business objectives into compelling creative strategies. Partner with Sales/BD to support pitching, line reviews, and customer-specific initiatives for hardlines key accounts and licensees.
  • Manage and influence licensees: prov...

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Job Details

  • Location Shanghai, Shanghai
  • Job Type full-time
  • Category Operations Specialties Managers
  • Posted Date July 01, 2026
  • Application Deadline August 10, 2026