Performance Marketing Senior Specialist

Role Overview

We are looking for a data-driven Performance Marketing Specialist to lead our user acquisition efforts. You will be responsible for the full-funnel management of ad campaigns, with a heavy emphasis on unit economics, ROI, and conversion rate optimization. We are looking for a specialist who enjoys reverse-engineering business goals into actionable marketing funnels.

Key Responsibilities

• Campaign Execution: Build, manage, and optimize multi-channel campaigns (primarily Meta and Google Ads) from scratch for product launches and evergreen funnels.
• Analytical Strategy: Manage large-scale budgets with a laser focus on ROI. You will track CAC, CTR, and ROI while ensuring we stay within our target unit economics.
• Funnel Optimization: Collaborate with the creative and web teams to improve Landing Page Conversion Rates (CVR) and ad creative perfo...

Ready to Apply?

Submit your application today and join our talented team at Unacademy.