Performance Marketer

Job Title: Performance Marketer (Paid Growth / Demand Gen)
Location: Pune/On-site
Experience: 3–6 years
Type: Full-time
About the Role:
We’re looking for a Performance Marketer who can own and scale paid acquisition across channels like Google Ads, LinkedIn Ads, Meta Ads, and retargeting platforms. This person will be responsible for generating high-quality leads, improving conversion efficiency, and scaling campaigns with a strong focus on pipeline impact and ROI.
You’ll work closely with marketing, sales, and content teams to turn campaigns into predictable lead flow and revenue growth.
Key Responsibilities:
Paid Campaign Strategy & Execution
• Plan, launch, and optimize paid campaigns across:
• Google Search + Display
• LinkedIn Ads
• Meta Ads (for retargeting and TOFU)
• Retargeting on platforms like GDN, LinkedIn, Meta
• Develop channel-wise strategies for lead gen, trial sign-ups, webinar registrations,
and enterprise demos
•...

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