PBTB | Assistant Manager, Digital Marketing & D2C

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

Role Purpose

To manage and execute the organization’s social & digital initiatives, ensuring consistent brand presence, strong customer engagement, and effective delivery of digital campaigns across owned, earned, and paid channels. This role is responsible for day‑to‑day planning execution, optimization, social listening, and reporting, translating digital strategy into sustained engagement and long‑term community building that supports brand trust, relevance, and business outcomes for PruBSN.

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Submit your application today and join our talented team at Prudential BSN Takaful Berhad.