Job Description
Job Description
WHAT YOU'LL DO
As Paid Media Specialist, you drive effective local media activation by setting goals, defining audiences, and choosing the right channels — ensuring strong campaign execution and continuous optimization.
- Set clear goals, define target audiences, and select the most suitable platforms and channels for your markets
- Own day-to-day execution of local paid media channels not managed globally (e.g., Line, KakaoTalk, and other market-specific platforms), executing campaigns in line with media plans and budget allocation
- Manage campaign setup, targeting, trafficking, pacing, and optimization in collaboration with local media agencies where relevant
- Monitor channel performance and proactively suggest optimizations to the Paid Media Lead based on results and local insights
- Ensure campaigns are activated in line with global KPI frameworks, best practices, and reporting standa...
Job Details
- Location Kuala Lumpur, Federal Territory of Kuala Lumpur
- Job Type full-time
- Category Business Operations Specialists
- Posted Date June 30, 2026
- Application Deadline August 09, 2026