Job Description
OverviewAligns the marketing strategy for the Group of brands to meet the needs of VNMU business. Develops and gains alignment around annual marketing plan and initiative calendar. Provide support and inputs for Marketing Lead to develop Strategic Deep Dive (SDD), Acceleration Plan. Understands and uses the key levers to drive consumer preference and volume. Develop bottom-up AOP budget and manage allocated budget. Create local programs to meet local consumer, customer and regulatory needs
Location: Level 17, Vincom Center 72 Le Thanh Ton Street
Owns the annual marketing plan and results (sales, share and brand health) for Group of brands (Poca, Doritos and new brands) in Vietnam MU. Lead and deploy local initiatives. Gains cross-functional and management alignment and support from front line execution of consumer initiatives.
ResponsibilitiesStrategic development
Innovation/ New Product Development:
Ready to Apply?
Submit your application today and join our talented team at PepsiCo.
Submit ApplicationJob Details
- Location Ho Chi Minh City, Ho Chi Minh City
- Job Type Full-time
- Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
- Posted Date March 01, 2026
- Application Deadline April 10, 2026