Marketing Manager - Base Management Home, Entertainment
Job Description
Description
Our team and what we’ll accomplish together
Step into a pivotal role at the heart of our Wireline consumer business, where your strategic vision will directly drive two of our most critical outcomes: customer retention and value growth.
Focusing on our Entertainment portfolio, you will play a pivotal role in our overarching proactive retention strategy, designing and leading a portfolio of marketing programs to identify our highest-risk segments and drive retention strategies. Here, you will start by spearheading a major multi-year initiative: upgrading our customers to next-generation TV experiences. In this role, you will leverage customer data to segment our base, identifying high-risk churn groups and deploying multi-channel proactive marketing programs designed to drive greater customer value and retention outcomes.
What you’ll do
- Drive Strategic Retention: Dive deep into Wireline churn data to uncover k...
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Submit ApplicationJob Details
- Location calgary, ab
- Job Type Full-time
- Category Other-General
- Posted Date June 04, 2026
- Application Deadline July 14, 2026