Marketing head - d2c

Job Position: Marketing Head (Brand, Creative & Campaigns)
Experience - 6 -12 Years
Role Overvie
w Fraganote is building a modern, accessible luxury fragrance brand
We are looking for a Marketing Head who can build desire through design, storytelling, an
dcampaigns — someone who can transform the brand into a distinct, aspirational, and highl
yrecognizable brand world
This is a creative-first leadership role. You will define how Fraganote looks, feels, and shows u
pacross every touchpoint
.
Brand Identity & Design Langua
ge Define and evolve visual identity and brand codes. Ensure consistency and premium output acrossall touchpoint
s.
Campaign Strategy & Execut
ion Lead high-impact campaigns. Shift from always-on posting to campaign-led storytelli
ng.
Content Direction & Creative Con
trol Replace random UGC with curated, brand-led content. Build a signature content st
yle.
Storytelling & Narrative Develo
pment Craft strong nar...

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