Marketing Director

Salary

150,000 THB ~ 250,000 THB

Industry

Retail, Food & Beverage , Manufacturing(Other), Manufacturing(Chemicals/Materials)

Job Description

The Marketing Director is responsible for leading the development and execution of the company’s marketing strategy to drive sustainable growth, strengthen brand equity, and improve category performance. This role shapes clear value propositions, manages customer decision stages across the full journey, and ensures marketing investments deliver measurable commercial impact through strong cross-functional leadership and disciplined execution.

Key Responsibilities:

Brand & Portfolio Strategy
- Define and refine brand and portfolio strategies, including positioning, messaging architecture, and differentiated value propositions by category and channel.
- Ensure brand consistency while tailoring executi...