Marketing And Sales Ops Specialist

The

Marketing & Sales Ops Specialist

is the operating backbone of BOT's go-to-market motion the person who makes pipeline run predictably and turns marketing activity into measurable revenue impact. This role owns the HubSpot system of record, the lead-to-revenue process, ABM operations, and the reporting layer that ties marketing investment to sales outcomes.
You will work in close alignment with the Marketing and Sales team to build a sales and marketing engine that scales clean data, sharp ICP filtering, disciplined deal stages, and a single source of truth across the funnel.

Key Responsibilities

HubSpot Ownership — System of Record
Own end-to-end HubSpot administration across Marketing Hub, Sales Hub, and CRM
Configure and maintain Deal pipeline stages, probabilities, exit criteria, and mandatory
CRM fields aligned to BOT's 7-stage sales process
Build, manage, and optimise lifecycle automation across Lead → MQL → SQL → Opportunity ...

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