Marketing Analytics Specialist

Marketing Analytics Specialist

Location: Taguig
Work Set-up: On-site
Work Schedule: Monday to Friday

Job Responsibilities

• Analyze marketing and customer data to improve campaign performance.
• Develop audience segmentation and targeting strategies.
• Track customer acquisition, engagement, and retention metrics.
• Generate reports and dashboards for business stakeholders.
• Work closely with Marketing and CRM teams to optimize customer communications.
• Recommend automation and process improvements based on data insights.

Qualifications

• Minimum 5 years of experience in marketing analytics or related roles.
• Experience supporting online or digital businesses.
• Proficiency in SQL, Python, or similar programming languages.
• Strong analytical and reporting skills.
• Experience with CR...

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