Manager, Site Optimization

At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow.

The Manager, Site Optimization, is responsible for creating and maintaining ad hoc digital reporting for NASCAR and its associated entities. The Manager carries out the daily responsibilities of maintaining an enterprise-level analytics solution, including tag implementation, testing, and deployment, alongside NASCAR developers to ensure accurate site data collection and ownership of web analytics dashboards and scheduled reporting. The Manager, Site Optimization, is expected to support the remaining NASCAR Data Strategy team in creating audience segments based on business requirements and maintaining ad hoc requirements as needed.

Duties include but are not limited to:

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