Manager, FRCM (Brand Management)

**Job Identification:** 208757
**Job Category:** Brands
**Job Schedule:** Full time

The Manager, FRCM – EMEA plays a central role in supporting hotels through the Fixed Renovation Cycle Management (FRCM) process, ensuring compliance with Brand Standards. This position acts as the primary point of contact for hotels across the region, guiding them through the development of renovation scopes of work. In addition, the role drives programme adoption across non-compliant hotels, manages key programme resources, and contributes to scaling the FRCM offering through the creation of new tools, content, and processes.
This role requires strong stakeholder management, negotiation skills, brand differentiation understanding, and the ability to partner effectively with Ownership groups, Hotel GMs, AD&C teams, and internal brand and operations leadership.

**What will I be doing?**

**Renovation Scoping & Brand Standard Compliance**

+ Lead hotels throu...

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