Manager, Customer Lifecycle

La Trobe University

📍 Melbourne, Victoria, Australia 💼 Full-Time 🕒 Posted June 25, 2026

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Job Description

About the position
Full-Time, Continuing position

Campus Independent (can be located at Bundoora or any of our VIC regional campuses)

Classification: HEO9 - Base salary from $138,453 + 17% superannuation

Hybrid work model support
The Manager, Customer Lifecycle sits within the Marketing team and reports to the Senior Manager, Digital Experience and Innovation. The role leads the University’s lifecycle marketing function, combining martech expertise, automation delivery and data-driven campaign execution across email, SMS and digital channels to improve prospective student engagement and conversion from initial enquiry through to enrolment.

Working across Marketing, Communications, Experience, Recruitment, Admissions, Digital Experience, MarTech and Information Services teams, the role designs and optimises personalised journey programs, testing frameworks and performance reporting to ensure lifecycle communic...

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Job Details

Location Melbourne, Victoria
Job Type Full-Time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted Date June 25, 2026
Application Deadline August 04, 2026