Manager, Brand, Marketing

Role Description
To lead and drive the group's Brand, Marketing and Public Relations strategy
across its portfolio entities, with accountability for revenue growth, brand equity, media
visibility and service excellence. This role serves as the Group's Brand & PR Lead, ensuring
commercially impactful marketing execution while strengthening market positioning and
external visibility.
Responsibilities:
1. Group Brand & Positioning
Serve as Brand Custodian for the Group and its portfolio entities, ensuring brand consistency, positioning clarity and professional credibility across all platforms.
Develop and maintain brand architecture, messaging framework and visual identity governance.
Oversee brand assets including:
Website
Corporate presentations
Social media
Sales decks
Marketing collaterals
2. Growth & Performance Marketing
• Lead and execute marketing strategies to drive:
Customer acquisition
Merchant acquisition
Loyalty enga...

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