[L'OREAL Taiwan] (Senior) Trade Marketing Manager

KEY JOB ACCOUNTABILITIES

To implement and track Trade Marketing programmes for retailers with commercial and marketing teams designed to increase sales and brand/category presence. • Carry out specific Trade Marketing programmes, respecting company commercial policies, company strategy with the retailers and brand equity • Report sales needs and field intelligence to Trade Marketing Manager and commercial / marketing teams • Monitor and improve processes to better link marketing and commercial activities • Manage budget and ROI for his/her specific Trade Marketing activities.

PROFESSIONAL & TECHNICAL COMPETENCIES

MASTERS COMMERCE FUNDAMENTALS • Activates Business Drivers • Pursues turnover and profit optimization • Stays up-to-date with market, consumers& competitors • Builds on categories Shopper insight DEVELOPS CUSTOMER CENTRIC BUSINESS • Collects and connects comprehensive knowledge about the retailer/prescriber/Salon • Influences the retailer/prescriber/Salon ...

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