Lifecycle Marketing Manager

Job Description
We are seeking an experienced Lifecycle Marketing Manager to join a growing team supporting a globally recognized entertainment and digital product ecosystem with a large, highly engaged user base across multiple platforms. As the portfolio continues to expand across products, media, and experiences, so do the ways customers interact with the brand.
The Lifecycle Marketing team is responsible for delivering impactful messaging across owned marketing channels, including email, push, in-app, and other digital touchpoints. Campaigns span promotions, compliance, events, product education, first-time user experiences, re-engagement, and more.

Description
Partner with product marketing to define requirements for major promotional campaigns
Design and map end-to-end customer journeys across channels
Analyze campaign performance and summarize insights
Lead weekly business updates for cross-functional stakeholders
Manage campaign execution through c...

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