Lead Data Analyst

Key Responsibilities:

- Drive standardized tag management and reporting accuracy across Adobe Experience Cloud (Adobe Analytics, Launch, Customer Journey Analytics) and Google Marketing Platform (GA4, Google Tag Manager).

- Architect, implement, and maintain scalable analytics solutions across web and mobile platforms.
- Establish and enforce proactive data validation and QA protocols to eliminate discrepancies, over-reporting, and channel misattribution.

- Act as the technical authority for resolving complex implementation challenges including data layer conflicts, cross-domain tracking, and cross-platform configurations.

- Partner with engineering teams to design robust event tracking frameworks, custom dimensions (eVars, props, classifications), and data layer standards.

- Govern analytics implementations during site migrations, platform upgrades, and new feature launches to prevent tracking breaks....

Ready to Apply?

Submit your application today and join our talented team at Purchasing Power.