Lead Copywriter

Bennett Coleman & Co. Ltd. (The Times of India)
📍 mumbai, maharashtra, India 💼 Full-time 🕒 Posted July 03, 2026

Job Description

Job Title: Lead Copywriter – AI Content Specialist

Location: Mumbai (Onsite)


Role Purpose:

The Copy Lead – AI Content & Copywriting will lead AI-enabled content creation, narrative development, and brand storytelling across BCCL’s brands, advertiser solutions, and emerging business initiatives.

Reporting to the Head – AI Creative, this role is responsible for building scalable, AI-assisted content ecosystems that improve speed, personalization, creative agility, and storytelling effectiveness while preserving originality, editorial quality, contextual relevance, and brand authenticity.

The role extends beyond traditional copywriting into narrative strategy, prompt-led content generation, tone systems, campaign messaging frameworks, audience-contextual storytelling, and multi-format content adaptation. Working closely with Brand, Response, Editorial, Times Ex...

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Job Details

  • Location mumbai, maharashtra
  • Job Type Full-time
  • Category Other-General
  • Posted Date July 03, 2026
  • Application Deadline August 12, 2026