Job Description
Experience:
5-8+ years of hands-on experience in performance marketing, specialising in Meta & Google Ads, preferably in EdTech/consumer/subscription businesses
Job Description:
To lead and scale Bhanzu’s paid acquisition efforts, driving high-quality leads (or paid enrollments) at efficient cost, while continuously optimising campaigns, creatives, and funnels. You will own strategy, execution and measurement of growth via performance marketing channels, working cross-functionally with content, creative, analytics, product, and operations teams.
Key Responsibilities:
- Mentor / lead a team of performance marketers.
- Define and own the Performance Marketing strategy across paid channels, aligning with Bhanzu's growth/revenue/enrollment goals.
- Manage campaign setup, optimisation, and scaling: keyword research, audience targeting, bidding & budget management.
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Job Details
- Location India, India
- Job Type Full-time
- Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
- Posted Date March 02, 2026
- Application Deadline April 11, 2026