Fashion Assistant Store Manager

About the Role

Working closely with the Store Manager, you'll lead from the shop floor, set the standard for exceptional service, and support the day-to-day running of the store. You'll play a key role in driving performance, developing the team, and maintaining strong visual and stock standards.
What You'll Be Doing Leading by example in a consultative, customer-first sales environment Coaching and motivating the team to achieve KPIs and sales targets Supporting recruitment, training and ongoing team development Managing stock flow, VM standards and operational excellence Delivering honest, expert advice around fit, fabric and styling Creating a welcoming space where women of all shapes and sizes feel confident What We're Looking For Previous experience as an ASM or Senior Retail Leader Strong consultative selling background (fashion or lingerie ideal) Confident communicator with a warm, professional style Highly organised with strong attention to detail Passion...

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