E-Mail Automation Expert – Marketo Specialist

About the Company TÜV SÜD is a respected global brand that offers opportunities to work in a global environment, impacting website operations across multiple countries. About the Role The E-Mail Automation Expert - Marketo Specialist will drive marketing automation excellence, optimize customer engagement, and enable scalable, personalized E-Mail campaigns through Marketo. Responsibilities End-to-end development and execution of E-Mail campaigns in Marketo Build and optimize automated nurture programs, triggers, and customer journeys Database management & segmentation strategies in Marketo E-Mail performance analysis and reporting with actionable recommendations Ensure data privacy & compliance (GDPR, double opt-in, etc.) Collaborate with stakeholders to translate business needs into campaign strategies Develop and maintain Marketo templates & best practices documentation Support training and onboarding of business users on Marketo Key Performance Indicators Campaign delivery accuracy ...

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