Director of Marketing (PBA)

Bowlero corporation
📍 Miami, Florida, United States 💼 Full-time 🕒 Posted July 08, 2026

Job Description

Overview

Hybrid, Miami FL

The Director of Marketing leads the development and execution of the Professional Bowlers Association’s growth and promotional strategy across brand, broadcast tune in, events, athlete initiatives, entertainment partnerships, and integrated campaigns. This role drives fan growth, increases television viewership, supports live event attendance, and elevates the visibility of PBA athletes and personalities while overseeing digital and social campaigns and building go to market strategies for PBA Tour events and broadcasts. The Director partners closely with broadcast partners, league leadership, content teams, and commercial partners to expand audience reach, engagement, and cultural relevance across platforms.

What You’ll Do

  • Lead overall PBA brand marketing strategy and positioning• Drive broadcast tune in marketing for PBA events on television partners• Develop go to market strategies and marketi...
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    Job Details

    • Location Miami, Florida
    • Job Type Full-time
    • Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    • Posted Date July 08, 2026
    • Application Deadline August 17, 2026