Director, HCP Marketing Promotions, Brukinsa

**General Description:**

The Director of Marketing Promotions is responsible for the development, implementation, management, and execution of the promotional strategy to support current and future indications for BRUKINSA.

**Essential Functions of the Job:**

+ Assist in execution of the US promotional strategy for BRUKINSA, including, but not limited to product positioning, message development, personal and non-personal promotions, customer segmentation and targeting.
+ Collaborate across the organization to develop a robust and targeted tactical plan that enables BeOne to continue to achieve its US commercial objectives for BRUKINSA.
+ Establish and maintain a close relationship with Sales leadership to ensure that all promotional strategies are informed and supported by field perspectives.
+ Partner closely with Business Analytics to align on market research needs and implement methodology to assess promotional effectiveness.
+ Continually anal...

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