Director, Audience Strategy

Acxiom
📍 Richmond, VA, United States 💼 Full-time 🕒 Posted July 01, 2026

Job Description

The Audience Strategist at Acxiom is a data and identity expert responsible for designing and activating high-value audiences powered by Acxiom's RealID identity resolution platform, InfoBase, and partner data assets and advanced segmentation systems within the US and globally. Work across a wide array of verticals including but not limited to financial services, banking, insurance, retail, auto, healthcare, pharma, CPG, travel, entertainment, and consumer services.

This role focuses on leveraging third-party data and predictive modeling to create scalable, privacy-compliant audiences that can be activated across digital media, direct mail, and email prospecting channels. The strategist serves as a key bridge between data, analytics, and activation, ensuring that Acxiom's data assets translate into measurable business outcomes for clients.

**Key Responsibilities**

**Audience Strategy & Design**

+ Design and deploy audience strategies utilizing Acxiom...

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Job Details

  • Location Richmond, VA
  • Job Type Full-time
  • Category other-general
  • Posted Date July 01, 2026
  • Application Deadline July 06, 2026