Digital marketing manager

Location: Noida (On-site)
Experience: 5+ Years
Expertise: SEO | SEM | Google Ads | Analytics | B2 B | B2 C
Industry: Higher Education / Ed Tech
About Pine Careers
- 15+ years in global higher education
- Presence in 30+ countries
- Bridging academia, industry & alumni networks
- Focused on employability, innovation & global partnerships
Job Description -
● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns and B2 B/B2 C lead generation strategies.
● Design, build and maintain our social media presence
● Develop and execute targeted marketing campaigns for both B2 B and B2 C audiences to drive lead generation, customer acquisition, and engagement.
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
● Identify trends and insights, and optimize spend and performance based on the insights
● Brainstorm new and...

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