CRM Manager

Get to Know the Team

The CRM team owns the data-driven customer experience for Grab consumers, delivery partners, and merchants across Southeast Asia. You help shape how we communicate through email, SMS, push notifications, in-app messages, and other owned channels. The team sets the personalisation strategy for marketing, and partners with product and operations teams to extend that strategy into our products and services.

Get to Know the Role

As a CRM Manager, you design and run lifecycle programmes that grow user growth, engagement, and retention across Grab's verticals. You plan and execute campaigns across channels such as SMS, WhatsApp, email, push, and in-app messaging, using platforms like Salesforce Marketing Cloud and internal tools. You turn data into clear lifecycle strategies, coordinate with country teams and specialists, and lead the performance and improvement of CRM programmes in the region.

This is a fully onsite role at our ...

Ready to Apply?

Submit your application today and join our talented team at Marketing, Communications & Public Policy.