Content Creator (Us-hispanic Market)

Drive community growth by getting to know the brand’s community to understand topics/areas of opportunity.
- Must know the US Hispanic culture in depth in order to be able to understand the social variables of the socio-cultural context.
- Compile data from social platforms (Twitter, Instagram, Facebook, etc.) of the various brand channels and campaigns with thoughtful insights and meticulous data.
- Engage users on brand channels: Respond to comments, answer direct messages, management of questions to ensure 1:1 relationships with the audience.
- Manage social listening tools and - but not limited to
- data and analytics purposes.
- Gather insights for the foundational layer of our Content Strategy.
- Maintain a close relationship with the community manager in order to optimize results and use those to influence next month’s content.
- Creative copywriting capabilities: write captions & taglines if necessary.
- Create compelling, relevant, and timely content...

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