Brand Manager, Oreo Snacks

Mondelēz International
📍 Shanghai, Shanghai, China 💼 Full time 🕒 Posted June 29, 2026

Job Description

Description

Key Responsibilities:

1. Innovation & Product Development

o Lead consumer insights-driven innovation to identify high-potential snacking opportunities that align with Oreo’s brand equity while delivering disruptive, sensory-rich experiences.

o Collaborate with R&D and product teams to develop and validate new munching formats through full-cycle consumer testing and feedback.

o Build and manage a 3-year innovation pipeline with clear growth milestones and commercialization roadmap.

2. Strategic Leadership & Planning

o Develop and execute integrated marketing strategies to grow Oreo Snack’s market share and strengthen brand relevance.

o Set annual business objectives and KPIs aligned with overall brand and category goals.

o Identify and leverage emerging trends and market gaps to expand the Oreo Snack consumer base and drive occasion-based consumption.

3. 

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Job Details

  • Location Shanghai, Shanghai
  • Job Type Full time
  • Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
  • Posted Date June 29, 2026
  • Application Deadline August 08, 2026