Brand Manager

• Initiate and implement campaigns, launches, innovations, or similar based on market analysis, competitor monitoring, and customer insight within assigned areas of responsibility


• Drive segment, category, brand, product, or solution performance and leverage business potential through projects and processes in cooperation with other functions


• Ensure that the necessary marketing vehicles (products, systems, and marketing material) are in place


• Generate marketing deliverables (insight, business case, key selling arguments, and communication package)


• Drive the Category innovation strategy by identifying consumer insights and preparing Innovation concepts in cooperation with the Innovation Manager


• Responsible for growing category and brand with support from the region, local sales, technical, supply chain, and customer network to achieve agreed financial results and market share.


• Develop and maintain local ass...

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