Brand Manager, CRM

**The Position**

The Brand Manager is responsible for developing and leading the implementation of the brand strategy, with a strong focus on maximizing customer engagement and business performance. The major areas of accountability include:

+ Development and execution of OPU operational plan for the defined brands
+ Drive brand performance with a strong focus on driving sales growth and market share gain of assigned brands within the OPU
+ Cross functional alignment with Medical Affairs and Sales
+ Continuously updates and educates the organization on topics relevant to the defined brand supporting the sales functions with updates and training materials for the defined brands
+ Works closely with the ROPU brand team to provide continuous input and feedback
+ Influences the development of ROPU brand strategies by providing local input in relation to market, competitor and customer insight
+ Execute medico-marketing initiatives to maximize customer ...

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