Brand Activation Assistant Manager/Manager

VVF Group
📍 Mumbai, Maharashtra, India 💼 Full-time 🕒 Posted June 07, 2026

Job Description

*Please note this role would be for Softsens Division.


Key Responsibilities:


Brand Activation

  • Plan and execute brand activation campaigns (BTL activities, in-store promotions, events, trade activations)
  • Collaborate with sales, marketing, and external agencies for seamless campaign execution
  • Ensure brand consistency and visibility across all touchpoints
  • Monitor and evaluate campaign effectiveness and ROI
  • Support new product launches through impactful activation strategies
  • Manage vendors and agencies, including negotiations and execution timelines


Training & Capability Building

  • Design and deliver product and brand training programs for sales teams, promoters, and distributors
  • Conduct on-ground training sessions during activations to ensure correct brand messaging
  • Develop training materials,...

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Job Details

  • Location Mumbai, Maharashtra
  • Job Type Full-time
  • Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
  • Posted Date June 07, 2026
  • Application Deadline July 17, 2026