AVP/VP, Marketing Planning, FinTech and Retail Business
Job Description
Formulate strategic marketing plans and business strategies for marketing programs to achieve the overall pre-set business targets. Develop partnership/joint promotions with corporations or financial institutions to create business opportunities for customer acquisition. Handle marketing and business development projects from negotiation to agreement sign-off, and implementation such as promotion content, drafting T&C, and launching to the public.Manages the relationship and expectations of business partners and smooth handover to sales teams.Prepare business proposals for all marketing plans according to assigned budgets for management approval.Serve as project manager and roll out the marketing plan with other social media and sales teams, monitor the progress, and evaluate and report the results.Set KPIs, project schedule, budge...