Audience Analyst

As an Audience Analyst, Subscriptions Audience at Dow Jones, you will play a pivotal role in understanding audience behavior, preferences, and trends with a focus on growing subscriptions through quality reach and scale across our consumer brands, including The Wall Street Journal, Barron’s, and MarketWatch. You will develop data-driven insights to inform content promotion, audience targeting, and engagement efforts within the Audience team in the greater Dow Jones consumer subscription organization.



**Key Responsibilities**



+ Experimentation Strategy & Measurement: Partner with Product and Engineering to define data requirements, establish success metrics, and monitor experiment performance to optimize testing outcomes.

+ AI-Driven Analysis: Incorporate AI and automation tools to streamline test result analysis, manage projects, and measure overall business impact.

+ Database Optimization: Define and document query optimization bes...

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