Associate - Brand Activations (Brand & Communications)

Key ResponsibilitiesIn this role, you will play a critical part in bringing the V-Guard brand to life on the ground. You’ll manage end-to-end activations, collaborate with stakeholders, and ensure seamless execution of all BTL initiatives.BTL Campaign Planning & ExecutionDrive impactful on-ground marketing initiatives across your territoryPlan, coordinate, and execute BTL campaigns aligned with brand objectivesManage end-to-end activations including events, promotions, and retail initiativesExecute dealer meets, influencer programs, and channel engagement activitiesEnsure timely, high-quality delivery of all campaignsVendor & Agency ManagementBuild and manage a strong ecosystem of partnersIdentify, onboard, and manage vendors across events, retail branding, and OOHNegotiate commercials and ensure cost-effective executionMaintain strong vendor relationships for consistent and scalable deliveryMonitor vendor performance and quality standardsBrand Building & Stakeholder CoordinationAct as...

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