Area Sales Manager - Tractor Loans

• Key Responsibilities 1. Business Development & Sales
• Achieve monthly and annual tractor loan disbursement targets.
• Identify new business opportunities in rural and agricultural markets.
• Generate leads through tractor dealers, manufacturers, and direct customer interactions.
• Increase market share in the assigned area.
• 2. Dealer & Channel Management
• Develop and maintain relationships with tractor dealers and distributors.
• Appoint and support new dealer channels where required.
• Conduct dealer visits and provide product training.
• Ensure smooth coordination between dealers and credit teams.
• 3. Customer Acquisition
• Meet farmers and rural customers to promote tractor financing products.
• Explain loan features, eligibility criteria, interest rates, and repayment options.
• Assist customers in documentation and loan application processes.
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