Advocacy & Influencer Manager

L'Oréal

📍 Cairo, Cairo Governorate, Egypt 💼 Full-time 🕒 Posted February 28, 2026

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Job Description

Role Purpose In a Digital First world, you are the architect of our brand’s voice. Your mission is to build a powerful advocacy ecosystem that transforms social influence into brand equity and market share. You will lead our relationship with the OneFluence agency, ensuring L'Oréal remains the #1 most talked-about beauty company by mastering the art of storytelling and the science of data.
Key Responsibilities
1. Strategic Advocacy & Influence Roadmap
360° Advocacy Vision: Define and implement a robust 12-month advocacy strategy across TikTok, Instagram, and YouTube. You ensure our brands win the Battle for Attention and achieve the leading Share of Influence (SOI) in the category.
Precision Segmentation: Architect an ecosystem that balances the Power of Many (Nano/Micro-influencers for conversion/trust) with the Power of One (Mega-talent and Celebrities for brand heat).
Value-Based Pricing: Lead the...
            

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Job Details

Location Cairo, Cairo Governorate
Job Type Full-time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted Date February 28, 2026
Application Deadline April 09, 2026